Are your clients succeeding because of you, or in spite of you?
- Coach James
- Dec 11, 2025
- 4 min read
In bodybuilding, coaching is everywhere.Every athlete has someone in their corner. Every prep has a plan. And every coach claims to be “evidence based.” But here’s the uncomfortable question that separates good coaches from great ones:
Are your athletes improving because of your coaching or in spite of it?
It is easy to take credit when an athlete wins a class, earns a pro card, or nails a peak. But success does not always mean the process was sound. Sometimes athletes progress in spite of mismanaged fatigue, poor communication, underfeeding, or programming that only worked because the athlete had the genetics or grit to survive it.
If we care about the long term development of the people we serve, we need a higher standard than outcomes alone. We need a framework. And that framework is the three pillars of evidence based practice.
The Three Pillars of Evidence Based Coaching
Evidence based practice is not “copy the latest study.”It is not “my anecdote beats your anecdote.” And it is not rigid, algorithmic coaching. Evidence based practice relies on three pillars that work together:
Best available research
Coach experience and clinical expertise
Client values, preferences, and lived context
When these pillars are integrated, coaching becomes both grounded and adaptable. When any pillar is ignored, coaching becomes fragile. Let’s break down what this actually looks like in the bodybuilding world.
Pillar 1: Best Available Research
Being evidence informed means understanding the physiology of training, nutrition, recovery, and the demands of physique sport. It means keeping up with current literature on:
Contest prep nutrition
Peaking strategies
Sleep, recovery, and stress physiology
Resistance training progression
Energy availability
Post-show health restoration
It does not mean memorizing abstracts. It means using research as a starting point and a guiding frame rather than a rigid rulebook.
What this looks like in coaching:
Continuing education beyond a weekend course
Reading new literature and revisiting older foundational research
Learning enough physiology to explain the “why” behind decisions
Understanding why a strategy works, not just copying someone else who used it
If your athletes are improving, but you cannot explain the rationale behind your decisions, their progress may have nothing to do with your coaching.
Pillar 2: Coach Experience and Expertise
Research provides direction. Experience provides wisdom. No study can teach you how to manage a stressed athlete four weeks out who has not slept well in days. No randomized trial can walk you through the psychology of a first-time competitor who panics every time the scale ticks up. This is where expertise matters.
What this looks like in practice:
Pattern recognition developed through years of coaching
Knowing what strategies fail before they fail
Understanding when to push and when to back off
Knowing which variables to adjust and which to leave alone
Recognizing red flags quickly
Having the humility to admit when you need to consult a peer
Experience also means knowing your blind spots. The best coaches do not stop learning simply because what they have been doing “works.”
Pillar 3: Client Values and Individual Context
This is the pillar many coaches forget. You cannot be evidence based if you ignore the human being in front of you.
Athletes bring their own:
Psychology
Lifestyle
Training history
Digestive needs
Stress load
Preferences
Recovery capacity
Non-negotiable constraints
Coaching that works with these factors is sustainable. Coaching that works against them feels like a battle the athlete eventually loses.
What this looks like in real life:
Customizing a peak based on how an athlete historically looks, feels, and responds
Modifying training when life stress is high rather than pushing harder
Tailoring nutrition to digestion, satiety, hunger patterns, and real world schedule
Listening when an athlete tells you something feels wrong
Prioritizing communication over rigid scripts
Building plans around adherence, not ego
Allowing athlete feedback to shape the strategy
If you ignore this pillar, you might still get short term results. But you will lose trust, and eventually, you will lose the athlete.
What Evidence Informed Coaching Actually Looks Like
It means you:
Continue your education
Seek mentorship instead of pretending you know everything
Network with peers who challenge your assumptions
Change your mind when new information emerges
Adapt your methods when the athlete’s context shifts
Treat each athlete like an individual
Use research as a framework, not a cage
Are willing to say “I do not know — but I will find out”
And most importantly, You are willing to examine whether your coaching is the reason your athlete is improving, or whether their success is occurring despite your process.
Elite athletes deserve elite coaching. Elite coaching demands humility, curiosity, and a commitment to evidence based practice. The bodybuilding industry needs fewer gurus and more professionals. Fewer rigid rules and more intelligent frameworks. Fewer coaches who take credit for outcomes and more coaches who take responsibility for the process.
If you want your athletes to reach the next level, start by asking the hard question: Are my athletes getting better because of me — or in spite of me?


